Journalism World

Friday, September 24, 2010

ARTIKEL DUNIA KERJA: Learning To Have A Positive Attitude

By Cynthia Jeffcoat

I just returned from a trip to Arizona, and on the way out there I bought a book by Joel Osteen titled It's Your Time. It is a book about finding God's favor in your life. In the book he tells how having negative thoughts can become so real to you that if you believe you will fail and dwell on it that is just what will happen to you. If you believe you are a failure you have already failed before you ever start whatever it may be. It could be your job, your bank account, your health, or any number of things. Today I will talk about my own struggle with weight, and how this book has given me new hope to achieve my goal of losing weight and keeping it off.

I bet you that at some point in time I have tried about every diet you can think of. I have been gun hoe to start with buying all the books and reading them. Then I would go to the store and buy all the right foods for the diet and throw all the bad foods I had around away. I always started out good with determination to stick with the diet plan and lose the extra 30 pounds I seem to struggle with. Well needless to say the negative thoughts always find their way in my head, and I would use every excuse you can think of to quite the diet.

I know my body and was a body builder for 10 years working with a trainer. I even went on to train many of my friends to work out the way my trainer had taught me. I weighted 131 with no body fat, I had beautiful curves and muscle tone you can't imagine. At 42 years old I looked and felt better that when I was young. My trainer got married and moved away. When this happened I started finding reasons not to go workout and the weight has slowly come back.

I admit that I often let negative thoughts interfere with my life, and after having a total hysterectomy keeping the weight off is a struggle. I can come up with every excuse in the book why I can't go on a diet right now or go exercise.

After reading the book by Joel Osteen I plan to change my thinking. I am going to the gym and I am going to stick with a diet, and I will not let the negative thoughts defeat me again because I have God's favor and he wants me to achieve amazing things in my life. In order to do them I need to be healthy and being over weight will destroy my health if I don't take control of it.

This rule applies to all of us not just me. What ever you are struggling with in your life you have to learn to think positive thoughts, and let go of the negative. I challenge all my readers to start over. Turn back time and change your thought process because if you declare you victory your life will turn around and good things will come your way.

JOB, JOBS, EMPLOYMENT

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ARTIKEL DUNIA KERJA: Why Good Slogan Ideas Are Tough To Find

By Janice Walker Pinnington

Many of my clients are at wits-end trying to devise the perfect slogan idea or expression of who or what they are in their online marketing efforts.

Part of successful branding is the ability to combine the perfect message, image, and tagline to instantly speak to your prospects in a way that will tell them exactly how you can solve their problem.

Look at Nike. They are not selling shoes. They are selling an active lifestyle with the slogan "Just Do It".

Same with Burger King. They are not selling burgers. They are solving a customer's problem of not liking certain ingredients on their sandwich with the slogan: "Have it your way".

McDonald's is catering to the "me" generation along with iPod, iPhone, MySpace, Facebook, iPad, iTunes, iCoke, and so many others.

It's not about the company or the food, it's about experiencing the personal touch at McDonald's with the slogan "I'm loving it".

Today's big advertisers are blazing a trail for us to follow. They are teaching us that it doesn't matter who you are, what you sell, or how great your product or service is, but that the really successful marketers are focusing their efforts on their customers' needs first and not on themselves.

So what makes a good slogan idea or company tagline? The list is endless but the following are some top tips to consider:

Slogan and Company Tagline Tips

-The slogan should solve a problem
-The tagline should speak to the emotional level of the recipient
-The slogan should be focused on the customer rather than on the seller
-The tagline should be 6 words or less
-The slogan should be easy to remember
-Rhyming slogans and taglines with alliteration are easier to remember
-Company taglines need refreshing as the culture changes
-Good slogan ideas take precision thought and an understanding of the client's perspective
-Business taglines are generally succinct, powerful, and engaging
-Product slogans speak to the pain of the recipient

The difference between good slogan ideas and great slogan ideas is in the connection with the audience.

If you are a company or service looking to brand or re-brand yourself, follow these tips for a successful company tagline experience.

You will know by the results you receive in your marketing efforts whether or not your slogan has hit a winning home run or not.

ARTIKEL DUNIA KERJA : The Best Creative Writing Tips

By Vince Armstrong Platinum Quality Author

Many people dream of a creative writing profession. You might imagine composing the next great detective novel, or even ascending to king. If you're seriously interested in being an author, there are many things you must do as well as keep in mind.

Write daily as much as possible.

writing isn't such as mowing the lawn. Should you stop writing return to this five years later on, you wont have the same quality, not to mention much better. If you wish to turn out to be an excellent author you need to exercise constantly. Which means daily. Which means setting some time aside for you to create daily.

Create artistically, nothing like a book report.

You most likely disliked writing reports in college. They said to have intro section, your body, and also the summary. They said to perform exactly the same along with every section. If you loved composing distinctive, innovative documents, then you're on course. I am not saying to overlook every thing you have discovered composing, I am simply stating that creative writing is far less official. You need to interest your own author as well as have them fascinated. Don't allow dull monotony destroy your own story!

Modify your projects again and again.

I've run into a few peoples writing which was simply terrible. It had been a great tale and was pretty good, however it had been really badly created as well as appeared as if these people wrote it and never looked at it again. If you're composing an item that you're seriously interested in, particularly if you wish to distribute this, you need to be sure that it's ideal. Print up, if at all possible, and read it over a few days later. Examine this and ensure it is ideal. After that have somebody that you simply trust read it too.

Do not quit!

Personally, composing happens to be my personal desire. I create constantly as well as I have always aspired to be considered a prosperous author. People are usually telling me that I'm an excellent writer. If you wish to be successful, you cannot quit. Simply keep writing looking to complete what you need to complete. If you wish to create a book, do whatever you have to to get it done.

Do not stop doing that which you adore. In the event that you want to achieve success, quitting may be the most detrimental method of doing this. Maintain writing as well as modifying, and you simply might achieve your own goals!

Thursday, September 23, 2010

ARTIKEL DUNIA KERJA - How To Make Subliminal Messages Work For You

By Greg Frost

Most people may be skeptical about the effects of subliminal messages as an effective therapy in personal development treatments. More light may need to be shed to any individual who may be doubtful about subliminal messages by getting them to understand how subliminal messages work and affect their purpose. The mind is said to be the most sophisticated organ in the human system, its ability and functions are quite complicated for any individual to fathom them in their totality. Research has it that even the genius among us utilizes only a small portion of their brain capacity so this fact makes it impossible for any human being to fully understand what they have no ability or understanding at all. However efforts in the neuron studies are directed to correct or improve the mentioned capacity. There are quite a number of programs running on how to make subliminal messages.

The human brain functions utilizing two brain states namely the conscious and the subconscious state. The conscious mind is more relevant to happenings that are occurring and can be processed with the full awareness of the brain, whereas the subconscious state is more concealed and only records happening that escape the conscious mind. Research also state that mind processes happen more on the subconscious brain than the conscious state, the subconscious state processes 90 percent of any happening or event that occurs at any instant whereas the conscious is only aware of 10 percent of the happening. As mentioned earlier, the brain is one of the most sophisticated organs in the human body and only few among us can grasp its functions.

Subliminal messages are produced and conveyed in two different ways, mainly the visual and audio stimuli. The mode used will differ, but the desired result is quite similar in regards to specific therapy or end result. For instance visual subliminal involve pictures flashed and masked quickly before an individual can affect mental process from the conscious mind. However the subconscious mind captures images and processes relevant information as prearranged from the setup.

The audio stimulus takes a rather different form. Audio subliminal stimuli are conveyed through sound format but produced in minute wave frequencies. Some subliminal audios are produced through back masking; back masking is a method of recording audio in reverse. Audio subliminal take advantage of the brain's wavelength frequencies to convey prearranged messages to the subconscious mind, this sound or images must be played consistently and in a routine manner so as to form a bias of whatever treatment one wishes to achieve.

There are quite a number of subliminal products in store, it is quite imperative for an individual to know their needs before shopping for any subliminal product. For instance, should you be interested in purchasing a subliminal weight loss program, you should inquire which form the product exist in i.e sound or images, and inquire more about the impulses triggered when utilizing such product. It is very important to shop from subliminal sites that are reputable and known to offer good subliminal products to clients. Your experience is more guaranteed when you find relevant subliminal messages and sites that may give information about how to make subliminal messages.

ARTIKEL DUNIA KERJA - Working Smarter, Not Harder

By Laura Mcdermott

In a world of go-go-go, do-do-do, more-more-more, many feel like they are working at maximum capacity at work and at home, yet falling short in both areas. It may seem impossible to work more or work harder, but perhaps it is possible to work different. Slight adjustments to time and energy management may relieve stress, help get things accomplished, and ultimately improve quality of life.

Here are some strategies to work smarter without working harder:

Assess energy levels. Morning person? Night owl? Sluggish after lunch? Assess personal energy levels, focus on high priority tasks during peak energy times and leave mundane daily tasks, like email, to energy lulls.

Schedule focus time. To avoid getting stuck in the "busy yet unproductive" trap of daily details, try to schedule regular focus time to complete major tasks. Set an appointment to work without distraction. Avoid checking email or self-interrupting, and really delve into projects that require the most mental energy, critical thinking and analysis. Working intensely for a short period of time produces much stronger results than working for days tired and distracted.

Act decisively. People often get stuck in paralysis from analysis. Try spending less time thinking about what needs to be done, and more time actually doing what needs to get done. If the thought of a task seems overwhelming and daunting, try not to avoid it altogether. Just start working at it, try to get in the zone, and see how it goes.

Get creative with time-saving solutions. Take a good look at time-wasters. What is really keeping a task from moving forward? Can routine and repetitive tasks be automated? Can a minor process improvement save time, energy and stress? Use technology where it can really help streamline tasks, like in data organization and reporting. Sometimes the simplest solutions are overlooked when people are too busy or overwhelmed to think clearly.

Enjoy free time. The whole point of working smarter is to create more time to enjoy life; not fill that time with more work so that you're more busy and exhausted than ever. Relax, savor a meal, laugh with family and friends and do whatever makes you most happy.

Taking a little time to examine how you work and make positive changes not only builds productivity, but builds happiness and quality of life.

Wednesday, September 22, 2010

ARTIKEL DUNIA KERJA : Didn't Get The Job and Wondering What You Did Wrong?

Your resume is up to date and modified to reflect the potential company's vision and the job description. You have the qualifications. You wrote a customized cover letter. You passed the phone screen. You were invited for a face-to-face interview with Human Resources. You went to the next step of interviewing with the hiring manager, maybe a peer and maybe even the division head. You gave great answers to their questions. You provided them with success stories. You asked them intelligent, probing questions about the business. You liked them. They seemed to like you.

Then you get the response from HR or, even worse, the automated reply that basically says: "Thanks, but no thanks.You can't believe the news and really need feedback as to what went wrong. You keep asking yourself, "What did I do wrong."

Here's the answer: Maybe nothing. With the wealth of talent available these days, there are more people under consideration for each position that ever before. The competition is stronger, the skills are more defined and the depth of expertise is substantial. Given all that, you may have been equal to any number of candidates and even ahead in some aspects. The company has one requisition and they need to decide who fills it. In fact, there may be a number of very qualified candidates who are getting the same message as you.

Despite not getting the job, think about your next actions because it's not over - yet! First, thank the hiring manager for his/her time and consideration. It shows class and character. Send a separate note to the HR person with your thanks for the opportunity. And here's second (and the brave) part - ask for feedback from the HR person. Choose questions that will help you understand any concerns they may have had:

* Were there qualifications they thought were not strong enough?

* Did you need more experience in one particular aspect of the work?

* Was it a matter of "fit?"

The HR person will appreciate your concern and wanting the feedback. S/he may remember you for a future position and, if the selected candidate happens to not work out, you may get a callback for a "refresher" interview to see if you could fill the position. It has happened, so keep the lines of communication open. Let the HR person know that you'd like to stay in touch should there be any positions that fit your qualifications because you like the company and that not being selected is no reflection of the company's standing in your opinion.

There may be some HR people who will have no insight as to the reason another candidate was chosen over you or may not want to discuss specifics. That's their choice or they may be instructed to not get into discussions on the subject. Thank them just the same. Leave it all on a pleasant note.

If they are willing to discuss the situation, let them explain what they heard from the hiring manager. If there were specifics, take note and use the feedback as a tool to help you in your next interview or to point you in a direction to augment your knowledge.

Use each interview as a chance to hone your presentation skills and learn more about the conversational nature of interviewing. It is never wasted time or effort. Not being selected for a position, while disappointing, may not be a reflection on you or your qualifications. It is simply a business decision.

Improve Your Life by Changing Things Up

As each day passes you might start feeling that all of the excitement is gone from your life. This is normal, as humans are creatures of habit and we like to do the same things over and over. This creates boredom in our lives and kills of any motivation that might elevate us to the next level. Unless you have friends that keep you improving it is very hard to do it by yourself without any external help. It is a good thing that you are reading articles such as this because it means that you at least trying to get better and it is an awesome first step.

Today I heard a very strange conversation as I was walking around a huge department store searching for the pet supply aisle. Two ladies which seem to either have been friends or family were exchanging their weekly diet plans. It seems that both of them literally live on bologna sandwiches and one made things exciting by switching to peanut butter the other day. This cause a lot of conflict in the other person as she became defensive that even though she also tried that one time before, this week she hasn't ate anything else but will make some pancakes next week.

I wasn't aware that individuals are this set in what they do each day. Firstly I do not even want to start on the nutritional value of eating such things each day, but it is the way that they talked about it which really made me think. If you know anything about working, it is not good to keep training your body in the same way every week. For the first few weeks your body gains fast, and then even if you increase the repetitions your body is already used to the technique and slows down showing barely any improvements at all.

Every workout specialist or trainer will switch up you movements in order to shock your body into working the muscles which it did not the time before. This is the same approach which we should take to our daily lives. Even though you are set in your routine, always look for ways to improve and sometimes just switch things up. If you are used to sleeping in on the weekends, wake up extra early and go on a walk. Do something healthy that is not normal for you and watch the gains happen. If it starts to become a habit, that is great, but do not stop and continue improving.

You can get your ideas for what to do from almost anywhere. I think of the most creative things sometimes when reading or working out. I do not recommend watching television too much as that tends to get our brains to turn off. This is not something that you want to get used to, as it will really backfire in the long run. Your minds need fuel and have to be kept in top shape as it will become harder for you to do so as they age.

Thursday, September 16, 2010

ARTIKEL DUNIA KERJA: Pascal's Law

Also called Pascal's Principle
Pascal's law — developed by French mathematician Blaise Pascal — states that when there is an increase in pressure at any point in a confined fluid, there is an equal increase at every other point in the container.

Definition of pressure:
If F is the magnitude of the normal force on the piston and A is the surface area of a piston, then the pressure, P, of the fluid at the level to which the device has been submerged as the ratio of the force to area.

Since the pressure is force per unit area, it has units of N/m2 in the SI system.
Another name for the SI unit of pressure is Pascal (Pa)

An important application of Pascal's law is the hydraulic press. A force F1 is applied to a small piston of area A1. The pressure is transmitted through a liquid to a larger piston of area A2. Since the pressure is the same on both sides, we see that P = F1/A1 = F2/A2. Therefore, the force F2 is larger than F1 by multiplying factor A2/A1. Hydraulic brakes, car lifts, hydraulic jacks, and forklifts all make use of this principle.

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ARTIKEL DUNIA KERJA: Google Analytics V2

Finally the much awaited Google Analytics version 2 was finally launched, with several new visualization tools and data sharing tools.
The package is basically an extension of Google's AdWords program, which lets site owners buy words that link to various segments of their site via contextual ads that show up on Google or associate search engine results.
The new Analytics design looks to be more user-friendly and observant. The design has a more of a Web 2.0 feel to it, more in tune with current web trends. Though it's too early to pass judgement, some features appear to be very clear-cut and versatile.
The new tools are supposed to give Web site owners a free and straightforward system to keep track of how users are accessing content of their site including of tracking of content. This includes the tracking of popular content, time spent by users and number of hits by time of day.
The new features are purported to make it easier for web site owners to find and share t data so they can make informed decisions. One thing is definite the new version does present data more clearly and is more applicable, as a single report contains all the necessary data.
New Features
Key new features are:
Customizable Dashboards
The Analytics dashboard is now absolutely customizable and has simplified data presentation. Users can relocate, add, and remove the various data widgets, in a similar fashion to that of iGoogle. The new dashboard illustrates Site Usage, visitor usage, map overlay, traffic sources overview, content overview and goal overview. No more digging through reports, in the new dashboard you can simply put all the information you need and email it to others.
Emailing of reports
One of the major weaknesses of Google Analytics was the lack of a means to email out reports. This feature has now been added to this new release. You can now e-mail or export reports as PDFs that can be scheduled to be sent out automatically every day, week, month or quarter using the in-built calendar.
Improved Segmentation Capabilities
Segmentation capabilities have been also added, which allows you to independently measure the actions of different groups of visitors. This is an awesome concept which will have a great impact on a site's SEO opportunities...... With the Trend and Date Slider you can compare time periods and select date ranges while keeping track of long term trends.
The Ecommerce Tracking lets you trace transactions to campaigns and keywords, get loyalty and latency metrics, and identify your revenue sources.
Funnel Visualization lets you find out which pages result in lost conversions and where your would-be customers go.
Site Overlay lets you see traffic and conversion information for every link as you browse your site, without any downloading.
Redesigned User Interface
The Google Analytics user interface has been redesigned extensively for greater customization and collaboration. Data summaries and improved tracking analysis complement navigational clarity and intuitive connections among related data. It is definitely more user friendly and contemporary Enhanced Map
The new Map is enhanced to allow users to target in on the individual cities of the site's visitors. The map overlay even tracks where your users are, precisely down to the city they live in. With this you can find out where your users come from and identify your most lucrative geographic markets.
Keyword and Campaign Comparison
The new keywords features is a boon for site owners, as it drives traffic through the website by dividing the entrance keywords for each page of the site and showing these keywords in a very accessible manner.
Purported Benefits
Google Analytics is supposed to uncover what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you with its.
Sophisticated Analytics
Google Analytics provides tightly integrated AdWords support, so you can view AdWords ROI metrics without having to import cost data or add keyword tracking codes.
Easy to use
Google Analytics is easy to use for novice marketers, while delivering all of the capabilities that experienced web analytics professionals expect.
Scalable for any size site
Google Analytics is a hosted service that runs on the same servers that power Google, so you can expect the consistent service for large, high-traffic corporate sites to small sites.
Integrated with AdWords
If you have an AdWords account, you can use Google Analytics directly from the AdWords interface.
Tracks all campaigns
Google Analytics tracks all online campaigns, from emails to keywords, regardless of search engine or referral source.
The new Analytics will be out over the next month. For the first month, both the old and the new versions will be available to ease the transition.
As I mentioned before it's too early to pass judgement on the Google Analytics V2, but being a Google product expectations are high. So lets keep our fingers crossed.
By vishal verma

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Monday, August 30, 2010

AJAX & SEO - Are They Compatible?

Many travel and holiday websites are now utilizing AJAX. AJAX is not new, but it is developing into a major buzzword in IT departments and at web developers. It’s also a potential source of friction between IT/development and marketing.

AJAX is short for Asynchronous JavaScript and XML, a development technique designed to create interactive web applications. AJAX makes web pages faster loading and more responsive by exchanging small amounts of data with the server so that the whole page does not have to be reloaded each time the user requests a change. This is meant to increase the web page’s interactivity, speed, and usability. One of the “classic” AJAX applications that most people are familiar with is Google Maps.

There are some major benefits to implementing AJAX on a travel or holiday websites. It can assist in delivering an improved user experience through faster loading, improved page interactivity and enhanced visual presentation. There is also the benefit of reduced bandwidth usage as smaller packets of data are downloaded rather than whole web pages.

However, there is a price to pay for delivering this enhanced user experience. The problem is that search engines can’t see your AJAX delivered content or navigation as they are unable to run the Javascript code necessary to generate the HTML content. If the search engines cannot access your content or follow your navigational links you could be seriously restricting your site’s exposure in the search engines.

There is no doubt that AJAX is here to stay, at least until something better comes along. It’s also likely that the major search engines will become more adept at spidering and indexing AJAX generated content. However, until they do, the simple solution is to avoid using AJAX where it is not needed on your site. If you do intend to use AJAX make sure that your IT department or web developer create real links and HTML content to feed the spiders with.

By Mark Scriven

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